
Inspired by noble French heritage and a penchant for the impeccable, Viscount Arthur de Soultrait launched his luxury lifestyle brand, Vicomte Arthur, in 2005 to address the needs and desires of a new breed of modern luxury shopper. The collection embraces Arthur’s now renowned vision of style and elegance- a world of relaxed and effortless chic where audacious and bold colours collide with a plethora of sartorial details, fine artisanship, and noble materials. From French leathers to Italian silks, traditional English shirting to a sumptuous array of richly pigmented cashmeres, each seasonal collection provides Vicomte Arthur’s following with the essential accoutrements for living and dreaming.
The core of the collection focuses on both Arthur’s famous bi-coloured polos and rugbys, available each season in a wide variety of colour combinations and embroideries, and a range of custom-fit dress shirts crafted in Italy from the finest Thomas Mason fabrics. Each season introduces four conceptual collections of coordinated separates, neckwear, and accessories for men reflecting many of Arthur’s personal inspirations: golf, yachting, polo, countryside pursuits, as well as the ever-azure skies of Palm Beach and the French Riviera. The collection is complimented by an equally important selection of custom-fit polos, jumpers, and blouses for both women and children.

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